Job opening: Marketing and Social Media Specialist
Salary: $98 496 - 145 617 per year
Published at: Dec 08 2023
Employment Type: Full-time
See below for important information regarding this job.
Position may be filled at either location:
Ft. Belvoir: $112,015 - $145,617
New Cumberland: $112,015- $145,617
Columbus: $102,529- $133,285
Battle Creek: $98,496 - $128,043
Philadelphia:$108,084- $140,506
Richmond: $102,622 - $133,406
Duties
Serves as the virtual recruiting expert, developing modern and engaging content to support the agency’s effort to market DLA as an employer of choice and reach a diverse candidate population utilizing a variety of social networks.
Manages the overall planning and execution of recruiting through social media programs such as Facebook, LinkedIn, Instagram, Youtube and other social platforms, as well as job search platforms such as Indeed, Ziprecruiter, and Glassdoor.
Measures, analyzes, and reports on performance of the social media activities deriving actionable insights to improve performance, increase awareness, and interest to join DLA among core audiences.
Performs manpower studies designed to measure utilization of web application resources with recruitment of difficult to fill positions.
Ensures information is releasable within the guidelines of DoD and DLA regulations and policy, as well as operational security.
Requirements
- Must be a U.S. citizen
- Tour of Duty: Flexible (https://www.dla.mil/Careers/Join-Our-Team/Benefits/#Work)
- Security Requirements: Non-Critical Sensitive
- Appointment is subject to the completion of a favorable suitability or fitness determination, where reciprocity cannot be applied; unfavorably adjudicated background checks will be grounds for removal.
- Fair Labor Standards Act (FLSA): Exempt
- Selective Service Requirement: Males born after 12-31-59 must be registered or exempt from Selective Service.
- Recruitment Incentives: Not Authorized
- Bargaining Unit Status: No
Qualifications
To qualify for a Marketing and Social Media Specialist your resume and supporting documentation must support:
One year of specialized experience that equipped you with the particular competencies to successfully perform the duties of the position, and that is typically in or related to the position to be filled. To qualify at the GS-13 level, applicants must possess one year of specialized experience equivalent to the GS-12 level or equivalent under other pay systems in the Federal service, military, or private sector. Applicants must meet eligibility requirements including time-in-grade (General Schedule (GS) positions only), time-after-competitive appointment, minimum qualifications, and any other regulatory requirements by the cut-off/closing date of the announcement. Creditable specialized experience includes:
Developing digital strategy and campaign plans for managing marketing and social media programs and content marketing techniques for digital recruiting operations.
Creating and distributing valuable, relevant, and consistent content to attract and acquire a clearly defined audience through the use of Web and social networking sites and other social platforms.
Analyzing and interpreting customer data from analytical tools and dashboards to track impacts related to recruiting success.
Presenting data to leadership to keep informed on recruiting issues or necessary strategic changes.
Experience refers to paid and unpaid experience, including volunteer work done through National Service programs (e.g., Peace Corps, AmeriCorps) and other organizations (e.g., professional, philanthropic, religious, spiritual, community, student, social). Volunteer work helps build critical competencies, knowledge, and skills and can provide valuable training and experience that translates directly to paid employment. You will receive credit for all qualifying experience, including volunteer experience.
Education
Substitution of education may not be used in lieu of specialized experience for this grade level.
Contacts
- Address DLA Human Resources Operations
3990 East Broad
Whitehall, OH 43218-3990
US
- Name: DLA Human Resources (J1)
- Phone: 614-692-0323
- Email: [email protected]