Job opening: Social Media Specialist
Salary: $94 199 - 122 459 per year
Published at: Sep 12 2023
Employment Type: Full-time
The Office of Public Affairs directs and coordinates all public and employee communications activities within the Department of Labor (DOL). OPA serves as the first point of contact for news media inquiries, clearance, and dissemination point for all DOL public-facing materials, and the development and maintenance of the Department's web-based, audiovisual, and contact center communications.
Duties
As a Social Media Specialist, duties include but are not limited to the following:
Create and implement short-and long-term social media strategies to share information about the department's work and increase stakeholder engagement.
Draft and post compelling written and visual content for the department's social media channels (Facebook, Twitter/X, Threads, blog, YouTube, Instagram, Linkedln, etc.).
Work with agency colleagues to maintain content calendars and draft/review posts for agency social channels.
Analyze performance metrics and identify opportunities to increase engagement on social platforms. Develop and analyze strategies to increase engagement.
Monitor and respond to online comments. Engage with partners to maintain rapport and strengthen relationships.
Draft content for newsletters and assist with online distribution.
Offer guidance and training on social media best practices
Stay abreast of best practices, trends and technologies for each social media platform, with a focus on making content accessible and engaging.
Requirements
- Must be a U.S. Citizen.
- Must be at least 16 years old.
- Requires a probationary period if the requirement has not been met.
- Candidate required to obtain the necessary security/investigation level.
Qualifications
All applicants are required to submit a resume with your application. To receive full consideration for relevant and specialized experience, please list dates of employment as month/year to month/year (i.e., 03/2020 - 03/2023) or month/year to present (i.e., 03/2022 - Present) and the number of hours worked per week for each period of employment/experience listed in your resume (i.e., 40 hours per week or full-time). If the experience was performed on a part-time basis, please list the number of hours per week the duties were performed (i.e., 20 hours per week). Qualification determinations cannot be made when resumes do not include the required information and failure to provide this information may result in an ineligible rating. Your responses to the questionnaire must be supported/demonstrated in your resume. IN DESCRIBING YOUR EXPERIENCE, PLEASE BE CLEAR AND SPECIFIC. WE WILL NOT MAKE ASSUMPTIONS REGARDING YOUR EXPERIENCE.
For helpful tips on creating a federal resume, please click here.
To qualify at the GS-12 grade level applicants must meet the following:
Specialized experience: Your resume must demonstrate one year of specialized experience equivalent to at least the next lower grade level, GS-11, in the Federal Service. Examples of specialized experience would typically include but are not limited to:
1) Drafting and posting content to social media for a business, organization, or government office to convey messages and/or policies; and
2) Analyzing social media performance and using that information to develop social media strategies; and
3) Researching new social media and digital products, projects, or technologies.
Specialized Experience is the experience that equipped the applicant with the particular knowledge, skills, and abilities (KSA's) to perform the duties of the position successfully, and that is typically in or related to the position to be filled. To be creditable, specialized experience must have been equivalent to at least the next lower grade level.
Education
Some federal jobs allow you to substitute your education for the required experience in order to qualify. For this job, you must meet the qualification requirement using experience alone--no substitution of education for experience is permitted.
Contacts
- Address Office of Public Affairs
200 Constitution Avenue NW
Washington, DC 20210
US
- Name: Bobbie Vinup
- Phone: 212-337-2356
- Email: [email protected]
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