THIS IS A NATIONAL GUARD TITLE 5 EXCEPTED SERVICE POSITION. This National Guard position is for a PUBLIC AFFAIRS SPECIALIST (T5), Position Description Number T5804100 and is part of the AL 117TH Air Refueling Wing, National Guard. ORGANIZATION: 117TH ARW, BIRMINGHAM, AL SELECTING OFFICIAL: COL M. ADAMS ***THIS POSITION MAY BE AUTHORIZED A RECRUITMENT OR RELOCATION INCENTIVE FOR UP TO 25%***

Duties

1. Coordinates the planning and development of complex, high level public affairs assignments in support of commander's programs and priorities. Carries out public affairs tasks that support the wing commander's priorities through the integration of visual information, social media, community engagement, command information, communication planning, contingency/crisis response, media operations, environmental, security and policy review, and public affairs resource management activities. Responds to requests for information, materials and support; and plans and conducts community engagement activities with community officials and groups. This includes providing and/or clearing material concerning controversial unit activities such as hazardous operations, costly acquisitions, and equal opportunity issues upon request by media representatives. Maintains an active web/social media presence, provides visual information services for documentation and/or publicity purposes and plans and arranges news media coverage. (40%) 2. Researches, drafts, coordinates, produces, and reviews public affairs products such as, web-based content, photographs, videos, news and feature articles, news releases, talking points, fact sheets, briefings, speeches and scripts, newsletters, and other materials. These items are designed with the objective of effectively communicating agency activities, programs, and policies to a variety of internal and external stakeholders. Modifies standard methods and adapts approaches in developing new information materials aimed at enhancing the understanding of groups or individuals of significant issues concerning agency programs. Identifies potential problems or areas of friction and advises management officials concerning the causes of the problems and suggested methods for resolving them. Confers with program specialists, action officers, and other subject matter experts to obtain the latest and most accurate information and imagery approved for public release (25%) 3. Maintains effective working relationships with officials of various senior wing leadership, civic, news media, community groups, Department of Defense personnel, as well as local, state and national government officials, and the general public. Attends meetings and maintains professional contacts. Explains public affairs policies and procedures and resolves most problems that arise. Determines appropriate recommendations for unresolved issues and performs follow up. Participates in special assignments and projects. Maintains effective relationships with DoD personnel, National, State and local officials, to include their respective State PAOs, who are critical target groups, needed to maintain effective working relationships and ongoing communications between the Wing and State.(10%) 4. Manages audio visual equipment for section. Appointed as the Wing Visual Information Manager per current DoD directives. Stays abreast of current visual information methodology and technological developments. Manages budget and procures new equipment and supplies. Plans, organizes, and carries out the visual information program. Provides photographic editing and processing, and video support, for alert missions to include mishaps. Provides historical documentation support. Designs, creates, and assembles materials for presentations, publications, and exhibits. Selects visual materials such as, photographs and graphics used in the communication of information. Designs the placement and appearance of visual materials; designs the placement of text in relation to art; decides type styles and typographical effects; and, plans effective use of color schemes, textures, and shapes in consideration of technical constraints to particular communication methods for example, printed distribution, exhibit, or oral presentation. Tailors products to best suit various public forums. (15%) 5. Creates new, adapts, or modifies accepted communication campaign formats to reach a target audience with a specific message. The selection of a communication campaign format is based on an analysis of targeted audience demographics and message content. After an informational campaign has been implemented, solicited and unsolicited response data is gathered to assess campaign effectiveness in reaching the target audience. If the campaign's results do not meet expectations, the incumbent identifies concern issues, develops alternatives, and after discussing these with the appropriate administrative personal, implements the most appropriate options. Responsible for all social media build, research, and transmittal or information on social media platforms. (10%) Performs other duties as assigned. PLEASE CONTACT HRO FOR COMPLETE POSITION DESCRIPTION.

Requirements

• Federal employment suitability as determined by a background investigation.
• Must be able to obtain and maintain the appropriate security clearance of the position.
• May occasionally be required to work other than normal duty hours; overtime may be required.
• May be required to successfully complete a probationary period.
• Participation in direct deposit is mandatory.
• Selectee is required to complete SE1-260 requirements within six months of employment.
• Selectee must complete the DoD Public Affairs Qualification Course within two years of employment; or, for on-board personnel, complete the course within two years from the appointment date to this position description.

Qualifications

EXPERIENCE REQUIREMENTS: Each applicant must fully substantiate (in his/her own words) that he/she meets the requirements of the Specialized Experience listed below: Otherwise, the applicant will be considered unqualified for this position. DO NOT COPY THE VACANCY ANNOUNCEMENT OR THE POSITION DESCRIPTION. DOING SO MAY RESULT IN DISQUALIFICATION FOR THE POSITION. GENERAL EXPERIENCE: Experience, education or training in administrative, professional, investigative and/or technical work. Experience evaluating information and/or using analytical skills to disseminate effective communication. Experience in compiling reports, letters, memoranda, etc., and required person-to-person contacts to convey information. Experience using computers and automation systems. SPECIALIZED EXPERIENCE: 1 year equivalent to at least GS-9 experience, education, or training involving a thorough knowledge of writing and communication principles, methods and techniques that relate to public affairs of the military. Experience developing new information materials including news releases, fact sheets, brochures, booklets, broadcast spots, etc., that increase communication with the agency's audiences. Experience making on-the-spot presentations to audiences with opposing points of view or erroneous understanding of agency positions. Experience responding timely and appropriately to requests for information concerning agency programs and services.

Education

Substitution of Education for Specialized Experience:

Ph.D. or equivalent doctoral degree

or

3 full years of progressively higher level graduate education leading to such a degree

or

LL.M., if related

Contacts

• Address AL 117TH Air Refueling Wing 5401 East lake blvd Birmingham, AL 35217-3595 US
• Name: Michael Adams
• Phone: 205-714-2686
• Email: [email protected]