This position is located in Community Support Programs (N9) within Navy Region Southwest (NRSW) and reports to the Regional N9 Installation Program Director (IPD). The primary objective of this position is to administer and guide the comprehensive marketing program for the N9 program. The position will also be responsible for executing a comprehensive marketing program including written and verbal communications,social media and promotions of programs and events.

Duties

Serves as the program's marketing, publicity and commercial sponsorship expert. Provides advice to IPD, program and facility managers regarding most efficient and cost-effective marketing and publicity to meet program goals and objectives. coordinates written and verbal communications for a wide variety of media including military newspapers, MWR magazine, newsletters, websites, electronic and static marquees. Coordinates production of publicity materials and coordinates distribution of these materials including press releases and plan of the day notices. Insures all U.S. Navy public affairs policies are strictly followed. Responsible for the development of marketing plans and production of marketing plans and production of marketing campaigns to enhance and promote N9 programs from inception to completion, in accordance with Site policies. This includes research, budgets, resource allocation and communications. Reviews graphic request submissions for accuracy, viability and pertinence to program objectives. May liaison with the regional graphics department to insure work is performed in a timely manner and within budget constraints. Assists with coordination of special events, which may include Food festival, holiday programs and athletic events and other events. 6. Using a digital cameria, ensures photgraphy support for events both on and off station. Develops and revises visual presentations that incluide photography, scripting and formatting, which are utilized to promote site activities to commands. Gives MWR information briefs at afloat and shore commands in the San Diego area to increase awarenss of MWR facilities and programs. Maintains a MWR database of customers, sponors and others as required. Keeps and maintains office log books as required. Develops proposal packages and negotiates best terms for MWR. Tracks contracts and ensures they are reviewed by legal counsel and signed by designated authority. Develops after-action reports for major events and proof of performance for advertising sales. Decelops advertising sales rate shets and agreements. Tracks sponorship considerations and advertising placement to ensure contractual compliance.

Requirements

• Must meet Federal Employment suitability requirements and successful completion of background investigation. Background Investigations are conducted using fingerprint identification and completion of background inquiry forms.
• Must successfully pass the E-Verify employment verification check. Any discrepancies must be resolved as a condition of employment.

Qualifications

Ability to effectively communicate in a variety of methods including written and verbal communications. Must be able to produce press releases, feature articles, work with military and civilian media and understand the principles of public relations. Incumbent must be able to develop and implement regional and local marketing plans to meet the needs of all segments of the MWR customer base. Stong knowledge of customer service, diverse and complex customer base. Incumbent should be skilled in evaluating marketing potential and proactive to researching and implementing marketing plans. Knowledge of a variety of principles, concepts and techniques of marketing, sales, writing, layout and photography. Ability to professionally represent the regional marketing office with media, sponsors, customers and MWR managers and directors/ Knowledge of a computerized desktop publishing system, Internet, advertising and public relations principles and computers is desirable.

Education

Four year college degree desirable with an emphasis in communications or equivalent work experience in a related field/discipline.

Contacts

• Address WPNSTA Seal Beach 750 Pacific Coast Highway San Diego, CA 92132-0058 US
• Name: Laela Hannify
• Email: [email protected]