Click on "Learn more about this agency" button below to view Eligibilities being considered and other IMPORTANT information. The primary purpose of this position is to manage the marketing programs for Air Force Civilian Service (AFCS) by working independently and/or serve as project manager for formulating and developing internal and external marketing strategies, plans, and campaigns for the design, development, testing and implementation of worldwide AFCS marketing research efforts.

Duties

Project manager for formulating, developing, and implementing marketing plans. Monitors national and local/regional recruiting advertising programs and develops national Media/advertising plans, develops and executes local/regional advertising campaigns that may include, but is not limited to college programs, diversity needs, recurring college publications, telephone directories, radio, television, out-of-home, digital and other media advertising products. Project manager for the design, development, testing, and implementation of marketing and survey research and analyzes and interprets research data. Establishes plans, policies, procedures, strategies, and programs using established management principles and pertinent regulations for brand management of Air Force Civilian Service (AFCS). Coordinates with local contracting office throughout the contractual process, from bid solicitation to final contract award.

Requirements

• U.S. Citizenship Required.
• Males must be registered for Selective Service, see www.sss.gov.
• A security clearance may be required
• This position is subject to provisions of the DoD Priority Placement Program.
• Disclosure of Political Appointments
• All federal employees are required to have direct deposit.

Qualifications

In order to qualify, you must meet the specialized experience requirements described in the Office of Personnel Management (OPM) Qualification Standards for General Schedule Administrative and Management Positions. SPECIALIZED EXPERIENCE: Applicants must have at least one (1) year of specialized experience at the next lower grade GS-11, or equivalent in other pay systems. Examples of specialized experience includes knowledge of marketing research theories, principles, and techniques, technical proficiency in the use of publishing software/hardware, ability to conduct, analyze, and interpret surveys, interviews, and focus groups, ability to create target-specific promotional programs, special events, and media, and knowledge of statistical analysis software and programming languages. FEDERAL TIME-IN-GRADE (TIG) REQUIREMENT FOR GENERAL SCHEDULE (GS) POSITIONS: Merit promotion applicants must meet applicable time-in­-grade requirements to be considered eligible. One year at the GS-11 level is required to meet the time-in-grade requirements for the GS-12 level. TIG applies if you are in a current GS position or held a GS position within the previous 52 weeks. NOTE: Applicants applying as VEOA candidates who are current GS civil service employees or are prior GS civil service employees within the past 52 weeks must also meet time-in-grade requirements. KNOWLEDGE, SKILLS AND ABILITIES (KSAs): Your qualifications will be evaluated on the basis of your level of knowledge, skills, abilities and/or competencies in the following areas: 1. Knowledge of, and ability to apply, analytical processes and investigative techniques for conducting studies and detailed analyses of various functions and processes. Recent experience working with DoD activities highly desirable. 2. Knowledge of, and ability to apply, marketing research theories, principles and techniques, including sampling theory (probability and nonprobability, questionnaires and research - design, and inferential statistics) and trend - analysis. Recent experience working with DoD activities highly desirable. 3. Knowledge of, and technical proficiency in marketing methodology and application, e.g., color separations, color processing, design techniques, sizing (photos, printing, etc.). Ability to input data from a keyboard (qualified typist not required). 4. Knowledge of, and ability to apply, attitude and opinion research methodologies, including but not limited to, paper and pencil mail surveys, one-on-one interviews, focus groups, telephone interviews. - Ability to conduct, analyze and interpret focus groups. 5. Knowledge of, and ability to integrate and apply, design automation products such as desktop publishing, word processing, graphic and automation processes. 6. Ability to effectively communicate, both orally and legibly in writing. 7. Skill in analyzing targeted customer needs and desires and determining the most effective marketing techniques to reach those clients. 8. Ability to conceptualize and create target-specific promotional programs, special events and media that meet customer needs and management constraints and guidelines. Recent experience working with Air Force activities highly desirable. 9. Ability to establish budgetary parameters and control expenses within prescribed guidelines. 10. Ability to develop and present, from concept to presentation, a variety of training formats, e.g., lecture, on-the job, computer self-paced, and accompanying training aids. 11. Ability to develop Statements of Work (SOW). 12. Knowledge of, and ability to develop and apply policies, practices and procedures for developing, awarding and managing a contract. Experience with Air Force contracts highly desirable. PART-TIME OR UNPAID EXPERIENCE: Credit will be given for appropriate unpaid and or part-time work. You must clearly identify the duties and responsibilities in each position held and the total number of hours per week. VOLUNTEER WORK EXPERIENCE: Refers to paid and unpaid experience, including volunteer work done through National Service Programs (i.e., Peace Corps, AmeriCorps) and other organizations (e.g., professional; philanthropic; religious; spiritual; community; student and social). Volunteer work helps build critical competencies, knowledge and skills that can provide valuable training and experience that translates directly to paid employment. You will receive credit for all qualifying experience, including volunteer experience.

Education

This job does not have an education qualification requirement.

Contacts

• Address JBSA Randolph AFB 550 D Street East JBSA Randolph AFB, TX 78150 US
• Name: Total Force Service Center
• Phone: 1-800-525-0102
• Email: [email protected]