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Duties

WHAT IS THE WI - CARE-CUSTOMER ASSISTANCE, RELATIONSHIP AND EDUCATIONDIVISION? A description of the business units can be found at: https://www.jobs.irs.gov/about/who/business-divisions The following are the duties of this position at the full working level. If this vacancy includes more than one grade and you are selected at a lower grade level, you will have the opportunity to learn to perform these duties and receive training to help you grow in this position. Develops, recommends and implements marketing plans, including targeted key messages, information dissemination methods, and optimum communication vehicles. Develops and recommends effective, research driven marketing strategies for agency programs, products and messages. Working with leveraged partners, reviews and analyzes taxpayers' financial information, and methods to recommend alternatives for filing and payment of federal taxes. Independently reviews tax liability issues, reviews data, identifies and addresses potential tax issues; explores issues to determine nature, scope and direction of inquiries; evaluates alternative courses of action to resolve issues/problems; develops marketing plans and products. Collaborates with partners and others to assess the effectiveness of local marketing efforts. Provides feedback and recommendations to management and partners regarding marketing events, marketing program effectiveness and additional needs for marketing products and/or communication vehicles. Coordinates activities to plan and resolve issues regarding marketing/promotional ideas. Coordinates with area and headquarter offices on marketing program development and implementation. Provides support to product development. Coordinates with such functions as Compliance, Electronic Tax Administration, Communication and Liaison, and other functions to publicize IRS programs and promote organizational effectiveness. Creates and disseminates news releases, newsletters, flyers, bulletins, media events, web pages, product lines, or other marketing promotions. Maintains expertise with multi-media communication tools to ensure effective dissemination of corporate messages to assist partners in promoting voluntary compliance. Identifies and addresses the need to form teams/task forces on systemic or stakeholder issues. Participates, facilitates or leads teams or task forces to develop internal plans/strategies. Works with management to measure the effectiveness of IRS programs, products, and services by analyzing and evaluating historical, statistical, and demographic data. Convenes/ conducts focus groups and approved surveys to develop or design new strategies or revise existing ones. Works with partners to utilize relevant data to develop marketing and implementation strategies. Reviews and analyzes survey data to recommend improvements to existing products and services.

Requirements

Qualifications

Federal experience is not required. The experience may have been gained in the public sector, private sector or Volunteer Service. One year of experience refers to full-time work; part-timework is considered on a prorated basis. To ensure full credit for your work experience, please indicate dates of employment by month/year, and indicate number of hours worked per week, on your resume. You must meet the following requirements by the closing date of this announcement: SPECIALIZED EXPERIENCE: Applicants must have one year of specialized experience at a level of difficulty and responsibility equivalent to the GS-11 grade level in the Federal service. Specialized experience for this position includes: Experience applying pertinent tax laws and regulations to tax issues and other reference sources such as tax code, regulations, rulings, and filing requirements for all types of taxes in order to develop promotional products; Experience with marketing principles, and techniques to plan, coordinate and execute marketing programs by using the techniques of product, price, promotion, place and the concepts of customer segmentation, behavior, buying psychology, and mutual benefit analysis; Experience evaluating promotional methods and media choices; Experience with consultative sale skills to develop leveraged partnerships; and Experience with principles and procedures for contracting and budget execution. For more information on qualifications please refer to OPM's Qualifications Standards.

Education

For positions with an education requirement, or if you are qualifying for this position by substituting education or training for experience, submit a copy of your transcripts or equivalent. An official transcript will be required if you are selected.

A college or university degree generally must be from an accredited (or pre-accredited) college or university recognized by the U.S. Department of Education. For a list of schools which meet these criteria, please refer to Department of Education Accreditation page.

FOREIGN EDUCATION: Education completed in foreign colleges or universities may be used to meet the requirements. You must show proof the education credentials have been deemed to be at least equivalent to that gained in conventional U.S. education program. It is your responsibility to provide such evidence when applying. Click here for Foreign Education Credentialing instructions.

Contacts

• Address WI - CARE-Customer Assistance, Relationship and Education 1111 Constitution Ave NW Washington, DC 20224 US
• Name: (ERC) Employee Resource Center
• Phone: 866-743-5748
• Email: [email protected]