Working under the general supervision of the Regional Marketing Director, coordinates the daily activities of a comprehensive graphics program that produces publicity, electronic communications, signs, video and all support marketing material required to promote facilities, programs and events. Supervises a graphics design staff. Serves as a technical artistic advisor on all media, including the web and desktop publishing systems.

Duties

Supervisory duties include ensuring a design team has direction on creation and finalization of marketing requests that come through a project management system. Ensures balanced workload. Problem solve as applicable, address conflict as necessary to ensure team cohesiveness and participate with oversite from region marketing director with providing performance evaluations to graphics design staff. Assists region Marketing Manager in mapping out marketing plans and campaigns utilizing knowledge of visual and artistic principles. Advises on website, display and special projects. Works with region-wide specialists on marketing projects and initiatives as needed and applicable. Incumbent designs and produces verbal or written communications, finished graphic material and projects used to promote all aspects of MWR programs, events and activities. Has knowledge of social media and how to either capture imagery for social media or, knowledge of developing graphics that can be used on various social media platforms. Incumbent will solicit input from sources throughout the Southwest region; to provide information on services throughout the Southwest region. Evaluates information and transfers it to a usable electronic format for inclusion on the region digital platforms. Corrects work to ensure the most current information is displayed on appropriately. Inputs information from a variety of sources. Insures adherence to all DoD standards with regards to the creation, regulations and guidelines as set forth by Command Navy Installation Commands and the region. Facilitates the smooth flow of processes including website, social media and distribution of work orders associated with visual information, assisting team members and other duties necessary to complete work in a timely manner. Insures all administrative tasks are completed including job tracking, maintenance of equipment, software updates and other duties necessary to insure the smooth flow of the graphics operation. Requires a knowledge of design principles and artistic ability, conceives ideas, plans layout and composition of projects, determines format, specifications, color treatment and production methods. Responsible for digital pre-production. Coordinates projects to ensure final production and meets project specifications. Evaluates and corrects work to meet requests and requirements of MWR programs. Insures 90% of projects are completed within the specified deadline. Manages projects and workload to insure all projects are completed in a timely fashion. Coordinates with graphic artists and other region marketing segments within the department to complete tasks. Performs research and evaluates existing hardware and software systems for mission effectiveness; analyzes software and equipment capabilities to determine what would be best suited for project needs and presents written or oral requirements. Ability to capture images useful in storytelling through imagery as it pertains to facilities, programs and/or events. Creates on Macintosh and/or PC computer material from handwritten instructions or rough drafts advertising materials to include, but not limited to, digital web graphics, social media graphics. Maintains backup and archive files on all computer projects completed. Oversees and ensures proper final designs created, within the region marketing cloud storage such as Box or other, in an organized manner for future reference. Works with outside vendors, internal IT departments to ensure compliancy with computing systems. Works with outside vendors on technical requirements, deadlines and materials. Liaises with Headquarters on new initiatives and website maintenance. Adheres to a strict budget. Has the ability to estimate the cost of completing a project for the customer. Can work within a client's budget suggesting media to work within the clients cost constraints. Is able to make alternate recommendations on how to save money and meet standard marketing objectives. Ensures compliance with fire, safety and security regulations. Meets with clients and potential clients; adheres to the strictest customer service standards. Periodically makes field visits to suggest design/graphics alternatives. Follows departmental standard operating instructions and customer service standards. Effectively responds to customers' concerns and/or complaints. Complaints not resolved by incumbent will be referred to immediate supervisor. Exercises tact, diplomacy and courtesy when serving and assisting customers. This will be expressed by tactfully responding and assisting customers in a prompt and friendly manner. Performs tasks for special events as needed from painting and designing signs, framing and coordinating visual material and a wide assortment of other tasks. Performs other related duties as assigned.

Requirements

• Must meet Federal Employment suitability requirements and successful completion of background investigation. Background Investigations are conducted using fingerprint identification and completion of background inquiry forms.
• Must successfully pass the E-Verify employment verification check. Any discrepancies must be resolved as a condition of employment.
• Incumbent needs to be able to lift up to 40 pounds.

Qualifications

Four-year degree in graphic art or other related field or comparable combination of education and experience. Experience must include two years of using graphics applications on Macintosh computer and one-year website development and maintenance. Knowledge of complex design software including In-Design, Quark, Illustrator, Adobe Creative Cloud, or other design development software. Knowledge of video software that would allow for creating short video content such as: Adobe Premiere Pro, Windows Movie Maker, Final Cut Pro, iMovie, Adobe Creative Cloud or other software that would enable creation of compelling content. Knowledge of Microsoft Office software including Word, Outlook, and Excel. Knowledge of grammar, spelling, standard graphics style. Ability to conceptualize and recommend advertising methods from written and verbal instructions. Basic understanding of math, accounting and routine office procedures. Proven ability to work in high volume graphics operations to establish priorities and meet deadlines. Effective in working as team member with flexibility to work in different positions within the department. Ability to communicate effectively with others. Ability to follow written and verbal instructions.

Education

Four-year degree in graphic art or other related field or comparable combination of education and experience. Experience must include two years of using graphics applications on Macintosh computer and one-year website development and maintenance.

Contacts

• Address NRSW Region NAF HR Office 750 Pacific Coast Highway San Diego, CA 92132-0058 US
• Name: Nathaly Dhayer
• Email: [email protected]